Tuesday, July 14, 2009

Social networking your blog and real estate investment company to success

In order to have a blog that is successful and leads to your real estate investment company’s success it has to be clever, relevant, and informative. A great way to connect with potential customers and other real estate investment professionals is through various social networks on the web.

For those that aren’t familiar, social networks are online communities for internet users to unite and network with others. Currently, myspace.com and facebook.com are very well-known examples. Even though these are not business websites they are excellent resources to generate traffic to your blog and website.

Here is our list of the top five social networks real estate investors should join to increase their presence on the net so potential customers can find and learn about them easily:

ActiveRain (www.activerain.com)- Real estate professionals gather and share real estate and mortgage information via their ActiveRain blogs. This site is free, could generate new business contacts and increase traffic to your blog and website.
Squidoo (www.squidoo.com)- Group of member sites called "lenses". You create a "lens" regarding a particular real estate investment subject. This is a free website that could potentially lead to ad revenue, and create more traffic to your blog and website.

HubPages (www.hubpages.com)-This site is very similar to Squidoo. It’s a group of other member sites called "hubs" rather than “lens”. Again it is free and the benefits are the same as Squidoo.

Facebook (www.facebook.com)- It was created to connect college students across the country. It is now common for users of all ages and businesses to use for promotion of their service/product/brand. You can create a free profile page for your real estate business quickly and include a link to your blog and website.

Twitter (www.twitter.com)- This website doesn’t allow you to write a full blog. Its purpose is to quickly spread information about your company whenever you update your account. You answer the question: "What Are You Doing?” Your updates will attract "followers" that can become real estate leads.

Creating and maintaining these sites can be a lot of work but it pays off when the real estate leads roll in!

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